hi there,
I’m a leader in user experience and digital product strategy, with a robust research background and 12+ years experience building high-performing teams and launching award‑winning digital products. I believe in creating meaningful, user-centered experiences that positively impact the world, particularly in the healthcare and reproductive rights.
featured work
ux expertise and product leadership
I’m a senior UX leader driving strategy, scaling teams, mentoring leaders, and delivering research-backed digital products that move organizations forward and create lasting impact. I specialize in start-up environments, e-commerce, DTC, complex healthcare landscapes, and designing for AI and emerging technologies.
I have 10+ years of experience leading digital strategy, including in start-up, in-house and agency settings.
UX & Product Strategy
I have 16+ years of research experience. I’ve established UX & consumer research practices at multiple companies.
UX Research
I have 9+ years leading user-centered product design, and a deep understanding of design systems, UX/UI, & accessibility.
UX Product Design
organizations I’ve worked with
reviews of alyssa
“I’ve had the pleasure of working with Alyssa for more than three years, and I have loved all of it. She is an incredibly smart and talented UX practitioner who thrives in a collaborative environment alongside product managers, developers, data analysts, marketing specialists. Her research expertise and thorough understanding of interaction design, her dedication and foresight, manifest in her strong work ethic and the team’s ability to rely on her.”
Chelsey D. (UX Lead, PPFA)
“Alyssa goes out of her way to lift up team members’ work and help the wider organization understand and embrace the importance of user-centered design. She fosters a supportive, fun team environment and prioritizes the personal and professional goals of each of her team members. I feel incredibly lucky to have had the opportunity to learn from Alyssa and grow under her leadership.”
Elise M. (UX Researcher, Thinx)
“I would gladly have Alyssa on my team any day. She is a keen observer and analytical thinker, while also being an engaging and delightful person to be around. She will back-up any feature or design decision with data-based insights. She is warm, patient, and extremely thorough with testers. Working with Alyssa helped us better process what our users were struggling with as well as identify what was working well.”
Joana K. (COO, Small Planet)
interested in working together?
I’m looking for a leadership and people management role in UX or Digital Product. Whether you’re looking for a strategic digital product leader or a highly skilled researcher, I’d love to discuss how I can help you achieve your goals.